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            | Reviews of For Smokers Only "Dr. Rodu shows real courage in taking on the   anti-tobacco establishment with this credible, logical and eminently do-able   stop-smoking, stop-dying program. The politically-correct police are coming out   in droves to bash this guy. He's trying to do something to help. I would rather   you use smokeless tobacco than smoke. Look for the book... it's reasonable and   rational."-Dr. Dean Edell
 Medical Journalist
 
 "FOR SMOKERS ONLY   provides an excellent and highly readable assessment of the risks and benefits   of smokeless tobacco. Dr. Brad Rodu's intent is not to abolish tobacco use but   to expand the range of consumer options and to enable consumers to make more   informed decisions. This option of informed choice should become the guiding   principle of U.S. public health policy toward tobacco."
 -W. Kip Viscusi
 Professor of Economics
 Duke University
 Author of Smoking: Making the   Risky Decision
 
 "Brad Rodu has performed an extremely careful   cost-benefit analysis of the use of smokeless tobacco to quit smoking. He shows   that the monetary and non-monetary costs of this solution are much lower than   those associated with the nicotine patch and nicotine gum, the success rate is   higher and the health risks are minimal. His study deserves serious   consideration by the scientific community, and his prescription for quitting   smoking deserves the same type of consideration by current smokers."
 -Michael Grossman
 Director, Health Economics
 National Bureau of   Economic Research
 
 "Good Evidence and good ethics are inseparable, but   evidence tends to be forgotten in heated debate. The public debate about   reducing the harms of tobacco is as polarized as the abortion debate.   Anti-tobacco crusaders will try to suppress this book and the information it   contains. As an ethicist, I have learned that there can be no moral compromise   with radical extremists, since their demands are absolute. Real life is more   ambiguous and involves choices of greater or lesser harm or good. The ethical   absolutists would forgo the real public health gains of helping nicotine addicts   switch as they continue their fight for complete freedom from addiction. That is   an indefensible position. Anyone interested in ethics and public health should   read this book."
 -John C. Fletcher, Ph.D.
 Kornfield Professor of   Biomedical Ethics
 University of Virginia
 
 "The reaction of the   anti-smoking establishment to Rodu's message has been reminiscent of the   hard-line drug warrior's attitude toward 'harm reduction' measures such as   methadone maintenance, the distribution of clean needles, and honest drug   education... Rodu is refreshingly skeptical of anti-smoking dogma, even on the   issue of addiction. He pokes fun at the notion, promoted with a straight face by   anti-smoking activists and trial lawyers, that cigarette makers have been   concealing the fact that tobacco contains an addictive drug from an unwary   public. 'Nicotine addiction is no deep dark secret recently blown out of   hiding,' he writes... Similarly, Rodu demonstrates the vacuity of complaints   that tobacco companies 'manipulate' nicotine levels in cigarettes... Rodu's   common sense and intellectual honesty are especially striking in light of his   strong anti-smoking views. He questions claims ('secondhand smoke kills,'   'smokers are a burden on society') that he considers shaky or erroneous, even   though they would reinforce his argument for switching from cigarettes to   smokeless tobacco. That kind of rigor is rare in the anti-smoking movement,   which could use a few more heretics."
 -Jacob Sullum
 Senior Editor
 Reason, Volume 27, October 1995
 
 "If you can't quit smoking, please   read this book. [It] proposes an unusual and, in some circles, controversial   answer to a difficult question. The author is to be commended for his courage.   Traditional American approaches to addiction treatment are prohibitionist. If   you have a problem with a substance, stop using it. If you don't have a problem,   don't start. Addictionologists prescribe abstinence from the offending drug as   the preferred intervention for an addict. Dr. Brad Rodu, an oral pathologist and   researcher, does not. Rodu's plan is based on the psychological principle of   substitution, and a sociological intervention popularized in Europe called harm   reduction. Rodu proposes his plan to those who have found nicotine's grip among   the most difficult to escape - those who have tried to quit smoking and have   failed. Rodu's writing style, like his plan, is straightforward and no-nonsense.   He is that rare scientist who communicates meaty ideas with a clarity and appeal   often missing in self-help books. Even if you know you disagree with the   doctor's premise, read."
 -Susan Griffin, NCADC, CCS
 Self-Help Psychology   Magazine
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